Capital de risco em Startups: casos de Unicórnios brasileiras

Abstract

The emergence of Startups revolutionized consumption and the business world. These Startups with strong use of technology, offer Products or Services that were already offered with innovation or created demands that were non-existent. Undoubtedly, these businesses brought positive impacts and made traditional businesses initiate a technological transformation to avoid being left behind. Many times, these businesses arise from a great idea that may succeed or not. In addition, a Startup has a strong need for capital for the growth to materialize. With that, many investors are attracted by this type of investment, mainly because they are innovative businesses with great potential and high scalability. This investment is known as Venture Capital and they seek high returns due to the great risks involved in Startups. It is a fact that the vast majority of Startups may not achieve the expected success or even go bankrupt, but some are succeeding and are known as Unicorn Startups. This means that to achieve this status, the Startup is valued at 1 billion dollars. Thus, the objective of this research is to verify if there is a tendency for those Startups that achieved this status in Brazil to give returns to their investors and shareholders and through the event test to analyze if the raising of venture capital presented reactions in the Capital Market